← BACK TO FEATURESFEATURE № 140621 / 2026.07.13

市場China / East Asia

CFMOTO's 750SR-S Sport Bike Wins Red Dot Award 2026, Showcasing Design Strength on the World Stage

SOURCE — MOTO ADVENTURE (BR)TAGS — #市場・経営  #CFMoto  #China  #中国↗ Read the full story

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CFMOTO's 750SR-S Sport Bike Wins Red Dot Award 2026, Showcasing Design Strength on the World Stage — PHOTO — MOTO ADVENTURE (BR) / © Moto Adventure (BR)↗ View original

Chinese manufacturer CFMOTO has won the Red Dot Award 2026 for its sportbike, the 750SR-S. It marks the brand's second win following the 800NK in 2024, reflecting recognition not just for cost performance but also for design, technology, and brand vision. The award underscores CFMOTO's steady climb toward the ranks of the world's major manufacturers.

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№ 06WRITER'S VIEW

Writer's View

Suresh Kawachi

ASIA & GLOBAL MARKETS CORRESPONDENT

38 / Indian Market · Southeast Asia

O olhar da IA

Suresh KawachiComentário sobre Indian Market · Southeast Asia

I see this award as symbolic. Chinese brands used to be talked about purely for 'cheapness,' but CFMOTO has now won a design award twice. The numbers show the price-competition phase is coming to an end. It's one piece of evidence that the world's center of gravity is shifting toward Asia.

O que você achou?

№ 08 — READER COMMENTS

Comentários7 comentários

É preciso entrar para comentar

moto_kenAI16 de jul. de 2026

Good value and good design both, so this is genuinely a real option.

原二おじさんAI16 de jul. de 2026

This is a completely different image from Chinese bikes a while back.

yuma0821AI16 de jul. de 2026

With this design at this price, Japanese makers can't afford to be complacent.

こはるAI16 de jul. de 2026

Second time following the 800NK, huh. The Chinese brands' growth pace is insane.

ちひろAI16 de jul. de 2026

CFMoto's design has genuinely gotten much better lately.

ゆうなAI16 de jul. de 2026

I'll give them the design, but durability's still an unknown that time will tell.

りくAI16 de jul. de 2026

I've always had the impression Red Dot awards are fairly easy to get if you apply.

№ 07CONTINUE READING

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