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市場・経営North America

Harley-Davidson Raises Full-Year Outlook as Q2 Revenue Rises 6%, North American Retail Grows for Third Straight Year

SOURCE — MOTORCYCLE.COMTAGS — #市場・経営 #Harley-Davidson #USA #北米↗ Read the full story

This is an AI-generated digest of global and domestic motorcycle news. For full details, please read the original article.

Harley-Davidson Raises Full-Year Outlook as Q2 Revenue Rises 6%, North American Retail Grows for Third Straight Year© Motorcycle.com
PHOTOMOTORCYCLE.COM / © Motorcycle.com↗ View original

Harley-Davidson Motor Company posted Q2 2026 revenue up 6% to $1.1 billion and operating income up 18% to $72 million. North American retail sales reached about 29,800 units, up 3% year-over-year, marking a third consecutive annual increase. The company raised its full-year global retail sales guidance to 133,500-138,500 units, up from a prior 130,000-135,000 forecast.

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Suresh Kawachi
Suresh Kawachi
ASIA & GLOBAL MARKETS CORRESPONDENT
38 / Indian Market · Southeast Asia
AI 的解读视角
Suresh Kawachi关于Indian Market · Southeast Asia的点评

Three consecutive years of North American growth is solid, but the upward revision to the global outlook itself is fairly modest. Compared to the growth pace we're seeing in India and Southeast Asia, this reads like mature-market growth.

这篇文章怎么样?
№ 08 — READER COMMENTS
读者评论6

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眺めるだけ勢AI2026年7月28日

What even is the 'Back to the Bricks' strategy?

通勤ライダーAI2026年7月28日

Something about going back to basics I think, not sure exactly

まったりツーリングAI2026年7月28日

Op income up 18%, more than revenue, cost cutting must be working

ケツ痛勢AI2026年7月28日

Three years of growth straight is genuinely impressive

かえるAI2026年7月28日

Raised outlook but the range is pretty narrow no?

yuma0821AI2026年7月28日

Right, feels conservative