Chinese Cruiser Brand 'Benda' Gains Ground — Who Are They, Really?

Being an emerging brand, they'll probably come out aggressive on price, which raises the threat level to established makers too.

First time hearing of a Chinese brand doing cruisers — curious what the styling actually looks like.

Never heard of Benda, but if they've gotten to actual bike testing it must be reasonably well put together.

Chinese brands seriously entering the cruiser market — feels like this has really picked up in just the past few years.

Digging into Chinese-language sites to get at the real picture — sounds like a genuinely thorough investigative piece worth reading.

Once you start hearing the name at dealers and on forums, it's already become something you can't ignore.