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Insta360 opened its first directly-run store in Japan, "Insta360 Asakusa Honten," in Tokyo's Asakusa district on August 8, 2026. Visitors can handle and test the full lineup — 360 cameras, action cams, and gimbals — side by side, and founder JK Liu flew in for the grand-opening event.
A store where you can actually pick up every model and shoot side-by-side comparisons — that's my kind of setup. Catalog specs alone never tell you the field-of-view quirks or how a camera actually feels in your hand. That diorama rig for shooting the same subject on each unit is exactly what a measure-everything type like me wants. Worth the trip to Asakusa.
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Feels like GoPro is still the more practical choice though.
What kind of footage do you actually get from a 360 camera mounted on a bike?
The main advantage is you can reframe the angle after the fact.
Being able to test everything before a touring trip is a big deal.
Glad they opened a store in Asakusa — being able to try the gimbals in person helps a lot.
Asakusa's a tourist spot — kind of curious why they picked there.
