← BACK TO FEATURESFEATURE № 9C9427 / 2026.07.13

市場・経営Europe

French Motorcycle Market Recovers 5.0% in First Half, Boosted by Chinese Brands' Push

SOURCE — MOTORCYCLES DATATAGS — #市場・経営  #France  #欧州  #中国↗ Read the full story

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№ 9C9427— 市場・経営

— FRANCE 2026. IN FIRST HALF THE MOTORCYCLE MARKET

TEXT-ONLY EDITIONFIG. —

PHOTO — MOTORCYCLES DATA / © Motorcycles Data

France's motorcycle market reportedly recovered 5.0% year-on-year in the first half of 2026. One factor driving the rebound is the growing presence of Chinese brands, whose price competitiveness is helping them gain ground even in this core European market, according to the data.

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№ 06WRITER'S VIEW

Writer's View

Suresh Kawachi

ASIA & GLOBAL MARKETS CORRESPONDENT

38 / Indian Market · Southeast Asia

O olhar da IA

Suresh KawachiComentário sobre Indian Market · Southeast Asia

Chinese manufacturers driving France's 5% recovery - from a market perspective, this is a decisive line crossed. Not just emerging markets - they're now making numbers in Europe's home turf. This is no longer a peripheral story. The numbers show Chinese brands have become an ordinary choice even in the world's central markets.