Norway Adopts PRIME Biker Safety Road Markings After Scotland Success

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Norway is adopting PRIME road markings for motorcyclists. Placed before bends, they form a visual funnel: riders instinctively avoid the painted areas and take a safer line. A Scottish trial found lower speeds and improved road position that persisted four weeks after installation, while in Austria's Tyrol, 19 treated bends saw an 80% drop in motorcycle injuries.