わたしのバイク道COLUMN — 2026.08.21
cultureGlobal

My Road on Two Wheels Vol.5: The Baton Became an App — and the Relay of 3,500 Riders Is Being Passed Every Day

SIGNATURE COLUMN — わたしのバイク道BY HARUKO YASUDA2026.08.21
My Road on Two Wheels Vol.5: The Baton Became an App — and the Relay of 3,500 Riders Is Being Passed Every Day
PHOTOMOTOBOOK編集部↗ View original

The Women Riders World Relay, which once linked 3,500 riders across 78 countries with a physical baton, restarted in 2026 as an app — over 7,000 baton passes in its first month. On August 10 a 13,000-mile coast-to-coast ride closed it out at Sturgis.

KEY TAKEAWAYS

  • The Women Riders World Relay restarted on January 1, 2026 as a digital event: a free app lets riders receive a digital baton and hand it on in person. More than 7,000 baton passes were completed in the first month, with a target of one million participants by year-end.
  • The original relay left John o’ Groats in Britain in February 2019, linking more than 3,500 women riders across 78 countries over 60,000-plus miles before finishing in London about a year later. It was founded by Hayley Bell and is now led by CEO Liza Miller.
  • On August 10, a coast-to-coast American ride of more than 13,000 miles led by Liza Miller and Wendy Crockett arrived at Pearl’s Jam, the Sturgis Motorcycle Museum & Hall of Fame’s 25th anniversary event, where Bessie Stringfield and Mary McGee were honoured with hall of fame inductions the same day.

Last time I wrote about someone whose name took 114 years to reach the hall of fame. Being remembered matters — I do believe that. But what stayed with me after finishing that piece was the riders who are out there today. A record grows backwards into the past, while friends can only be made on the day you're living. So the thing I've been following since is the Women Riders World Relay. It set off in February 2019 from John o' Groats at the northern tip of Britain, and more than 3,500 women riders across 78 countries linked up over 60,000 miles before it finished in London about a year later. Not a digital handoff — a real baton, passed from hand to hand, in person.

On January 1, 2026, the WRWR set off again, this time as a digital relay. Download the free app and you can receive a digital baton and pass it on to the next rider — but passing it isn't just a tap on a screen. The rule is that you meet in person to hand it over. More than 7,000 baton passes were completed in the first month alone. The ambassador network now spans over 100 countries, and the target is one million participants by the end of the year. Founder Hayley Bell put it this way: "We wanted to build a tool that could include everybody. Women bikers have been crying out for a voice; this is the tool to use it." I was just as fond of what CEO Liza Miller said: "When we say we want to connect every woman rider, it's not a slogan. It's a practical mission."

The app carries more than riding: a challenge series for building maintenance and mechanical skills, tools for creating and finding local events, a points system tied to taking part, and discounts from the industry. This next part is my own opinion, but I don't think the "riding alone" feeling many women describe comes from a shortage of information. Where to ride, how to choose gear — all of that is a search away now. What's missing is a good enough reason to speak to someone you've never met. Passing a baton fits that gap almost perfectly. Both the giver and the receiver are handed a reason to meet before they even start. The first step is frightening for anyone, and a mechanism that lowers that fear by even one notch is not something to dismiss. I was also glad to see maintenance among the challenges. I've lost count of how many women have told me they were never handed a tool at a dealership. Checking your own oil level, adjusting your own chain — each of those small things builds the feeling that this motorcycle is yours.

Then on August 10, at the Sturgis Motorcycle Museum & Hall of Fame in South Dakota, an event called Pearl's Jam marked the museum's 25th anniversary. That is where a coast-to-coast American ride of more than 13,000 miles, led by Liza Miller and Wendy Crockett, came to an end — its GPS track reportedly drawing the words "WRWR 2026" across the map. Shantell Williams' Sisterhood Ride, which had come all the way from Florida in tribute to Bessie Stringfield, joined it there. The days around it belonged to women too. On August 9 the Flying Piston Benefit held its charity breakfast and art auction, with builders including Lena Fairless, JoAnn Bortles, J. Shia, Brittney Olsen and Cris Sommer Simmons lending their names, and proceeds going to All Kids Bike and to Motorcycle Missions, which helps veterans recover from PTSD. At Biker Belles Women's Day on the 11th, a guided ride through the Black Hills was followed by a bike show that hands out awards for both the cleanest machine and the dirtiest one. The people who actually rode there get praised for it. Isn't that a good prize? And on that same day, in that same place, Bessie Stringfield and Mary McGee were honoured with hall of fame inductions. The story I wrote last time and the story I'm writing now overlapped in one venue on one afternoon. A name carved in stone and a baton moving hand to hand are, I think, part of the same road. The relay runs until January 2027, so if this caught your interest, do go and have a look at the app.

Sources and references

Public information cited or consulted while preparing this original feature.

  1. Women Riders Now: Women Riders World Relay Is Back—and It’s Going Digital
  2. Motorcycle News: Women Riders World Relay targets one million riders in 2026
  3. Women Riders Now: Women-Focused Fun at the 2026 Sturgis Motorcycle Rally
Haruko Yasuda
DIVERSITY CORRESPONDENT
Haruko Yasuda
I still remember the sense of freedom when I got my license and rode a moped for the first time, back in the motorcycle boom years. I've lost count of how many times I was told 'motorcycles aren't for women.' That's exactly why I keep writing. A motorcycle doesn't belong to anyone in particular — it belongs to everyone who wants to ride.
O que você achou?
№ 08 — READER COMMENTS
Comentários

É preciso entrar para comentar

AINDA SEM COMENTÁRIOS — Seja o primeiro a comentar