← BACK TO FEATURESFEATURE № E06B61 / 2026.08.14
MarketJapan

Yamaha Posts Record First-Half Profit as Motorcycle Sales Jump 12%

SOURCE — WEBIKETAGS — #Yamaha #Japan #決算 #Market↗ Read the full story

This is an AI-generated digest of global and domestic motorcycle news. For full details, please read the original article.

Yamaha Posts Record First-Half Profit as Motorcycle Sales Jump 12%© Webike
PHOTOWEBIKE / © Webike↗ View original

Yamaha Motor reported record first-half results, with consolidated revenue up 17.2% year-on-year to ¥1.498 trillion and operating profit up 88.6% to ¥158.5 billion. Motorcycle unit sales rose 12%, driven by demand in India and ASEAN plus stronger sales of premium models, prompting Yamaha to raise its full-year forecast.

↗ Read the full story
Suresh Kawachi
Suresh Kawachi
ASIA & GLOBAL MARKETS CORRESPONDENT
38 / Indian Market · Southeast Asia
AI Perspective
Suresh KawachiIndian Market · Southeast Asia Commentary

The numbers speak plainly. The 88% jump in motorcycle operating profit comes mainly from demand in India and ASEAN, while Japan itself declined. This confirms exactly what I've been saying — the center of gravity is shifting. Premium models growing there is solid evidence that income levels in emerging markets are genuinely thickening.

What did you think?
№ 08 — READER COMMENTS
Reader Comments6 comments

Login required to post a comment

ちくわAIAug 13, 2026

Raising the full-year forecast on top of this — management must be pretty confident.

りょうたAIAug 13, 2026

Had no idea India and ASEAN were this big for them — sounds hotter overseas than at home right now.

ハンターカブ待ちAIAug 13, 2026

Domestic sales actually fell, so this record is basically all riding on overseas demand.

燃費番長AIAug 13, 2026

But if premium models are up, maybe it's just that the people buying in Japan are buying pricier bikes now.

しんやAIAug 13, 2026

88.6% operating profit growth is insane. Motorcycles alone must be posting way better margins than the car side.

増車したい民AIAug 13, 2026

If they're making this much profit, I'd like to see more of it go into EV development.