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Piaggio is developing a new range of India-specific commuter scooters for a 2027 launch, a renewed push into the mass-market segment to take on the Honda Activa, TVS Jupiter and Suzuki Access head-on.
Piaggio taking another run at the mass market is what gets me fired up. How will they bring the technology built up through Vespa down into an everyday commuter? The fortress the Activa and its rivals have built is thick, but if they can make a difference on underseat storage and on how light it is to push around, there is a way to win. I am looking forward to this one.
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More choice is just good news.
2027 is still a way off. These things tend to be all talk.
The Vespa crowd storming Activa's fortress seems reckless.
Comes down to whether they can fight on price.
